Amongst Private Sector banks, Dhaka Bank has already made its mark in the retail banking segment. The promotions like "Baishakhi Offer", a strategic tie up with Electra International Limited, distributor of Samsung brand products, and "Freeze the Summer Campaign" a strategic tie-up with Esquire Electronics Limited, distributor of Sharp/General Brand electrical appliances saw Dhaka Bank to experience more than a reasonable growth on the Retail Banking business in 2004.

In the year 2007, Dhaka Bank Ltd. has signed MOU with 8 (eight) renowned car dealers namely: Haq's Bay, Car House Ltd., The Sylhet Car, Car Port, Legend Car, Nippon Auto Trading, M/s. Kabir Enterprise and Capital Motors. The MOU empowers car buyers to avail DBL Car Loan at a reduced rate of 15%. This MOU will be valid for two years. Dhaka Bank will continue the MOU signing campaign with other renowned car dealers in and around Dhaka and Chittagong.

Dhaka Bank also launched the operations of VISA Card and has replaced all its VANIK Card holders with VISA Cards.

Dhaka Bank has also offered a special promotion for Eid regarding interest charging on each purchase of items while using the DBL VISA Card. No interest will be applicable for any purchase made during the two Eid months.